CHRIS HEDICK

Category Analytics

Lessons in marketing and web analytics.

Analytics, Marketing

Omniture, WebTrends and Google Analytics = Ford, Chevy and Chrysler

What kind of car did you learn to drive with? For me, growing up in the country, I learned to drive on a Ford F-350 flatbed truck with 4 wheel drive and a manual transmission with 6 forward gears and…

Chris Hedick

Analytics, SEO, Social Media

Is Social Media Worth It?

Those of us in online marketing have been wondering for years whether social media is worth it. Oh, don’t get me wrong, I’m not saying that social media is a fad. No, my friends, the era of sharing is certainly…

Chris Hedick