CHRIS HEDICK
Nuts for nuts.com
I’m an Amazon Prime guy. Amazon probably captures 80% of my online spending. But I also eat a lot of fruits and nuts and nuts.com does such a great job of marketing and customer experience that they get 100% of my…
CHRIS HEDICK
Lessons in effective web marketing
I’m an Amazon Prime guy. Amazon probably captures 80% of my online spending. But I also eat a lot of fruits and nuts and nuts.com does such a great job of marketing and customer experience that they get 100% of my…
I was at a wedding once on Cape Cod and the bride and groom had rented out a house for their close friends to stay at and party for 2 days leading up to the big event. One of the…
Click the image above for a most interesting article on customer vs. company perceptions of social media in e-commerce. The full article can be found here.
I was on a bus to New Jersey recently and as we exited the Lincoln Tunnel I noticed a highway billboard that could really only be seen from the highway with a QR code on it. Take a moment and…
For New Yorkers a Starbucks public bathroom was a much appreciated relief oasis in a desolate desert filled with “Restroom for customers only” signs. Of course, in New York as on the internet once something becomes common knowledge to the…
Dear Groupon, In my last open letter to you in February of this year, Groupon, I wrote that in a few years you’d look back on the $6 billion buy out offer from Google and kick yourself for not accepting.…
I recently became a customer of Clear the 4G mobile wireless internet provider. Before I signed my contract I visited the Clear website to check out plan options and look at reviews and probably did a few Google searches with…
A recent study of 2010 holiday purchasers gave us some really impressive numbers about the power of social media. Of those that left a negative post on social media about a product or retail experience 62% were contacted by the…
I recently read that three quarters of all TV viewers are multitasking in front of the glowing box. Some are texting, some are on the web and some are actually TALKING on the phone. How quaint. Much has been made…